SEO Product Specialist (German-speaking)

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  • Location

    Malta

  • Reference

    MLP 12099

  • Salary

    Up to €45,000

    Up to €45K

  • Type

    Permanent

The Role

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Our Client has asked us to find them a highly creative and talented German-speaking SEO Product Specialist who will be working with a team made up of Content Specialists and SEO specialists to help them achieve ambitious targets. You will be reporting directly to the Product Owner and work within a German-focused Product Team. The right candidate will be responsible for ownership of the development and execution of the German market and product-specific SEO strategies, resulting in continued growth of its keyword rankings and organic traffic to drive incremental revenue while maintaining overall site health.

Main Responsibilities include:

  • Produce competitor and market research together with technical site audits and performance audits to improve and optimise the site for mobile;
  • Liaise with Content Editors to optimise and improve the SEO value of each page whilst assessing the performance of content campaigns;
  • Help expand a strong search strategy for the respective product(s), together with the Product Owner;
  • Collaborate with the SEO Expert to make certain that the products’ search experience strategy is in agreement with the Company strategy;
  • Work along with the SEO Expert to ensure the products’ search experience strategy is in line with the Company strategy;
  • Determine what is required, the tasks and resources involved with the SEO strategy;
  • Implement the search strategy for the specific product(s);
  • Carry out content outreach campaigns alongside Content Editors;
  • Ability to review the backlink profile, thus developing and implementing link building campaigns;
  • Keep track of and evaluate Google analytics reports;
  • Discover and resolve site fixes and technical issues;
  • Keep track of internet marketing industry trends and developments;
  • Develop a strong knowledge of the market;
  • Source and manage agencies and freelancers when necessary.

The Candidate

  • Experienced in SEO, digital marketing or agency environment;
  • Technical skills in order to understand how search engines work;
  • Genuine interest in digital marketing;
  • Fluent in English (both written and verbal);
  • German language on at least communicative level;
  • Basic knowledge of the German market;
  • Well-organised and able to prioritise own work;
  • Strong command of Excel;
  • Ability to think outside the box;
  • Excellent research and analytical skills;
  • Experience in carrying out A/B testings and able to suggest improvements;
  • Solid experience using Google Analytics, Google Search Console, Screaming Frog.

The Company

A global presence of 9 offices across 4 continents, creating high-quality online leads to customers using our marketing tools and creating substantive content. Centrally located, exceptional offices in Malta.

The Benefits

  • Strong remuneration package
  • Career progression opportunities
  • Multicultural workplace
  • A fast-paced, thriving environment
  • Family-friendly organisation

The Location

Malta is a small archipelago in the Mediterranean Sea, south of Sicily. It is an independent member state of the European Union and home to a little less than half a million people. It is English speaking and salaries are paid in Euros.

Malta is extremely popular for relocations, boasting as it does low domestic tax rates, Schengen Area membership, a rich history, a vibrant and active social scene, and the highest average number of days of sunshine per year in Europe.

Malta
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