Senior Programmatic Media Buyer

Location
UK – London
Salary
£40,000-£50,000
Contact
Tom Smelt
Job Ref
1203051
  • Purchasing media via the open/private marketplace, using DBM or TradeDesk.
  • Trafficking creatives via an adserver (DCM).
  • Familiar with 3rd party ad servers (DCM preferable).

  
This role involves purchasing media on the open marketplace via DBM and other DSPs (whilst setting up and trafficking creatives in DCM), analysing performance using Excel skills, applying optimisation strategies and negotiating deals on the private marketplace.
  
Ideally, the candidate will have some experience using DSPs such as DBM or TradeDesk, 3rd Party ad servers such as DCM, as well as possessing intermediate-level Excel skills (pivots, formulae, vLookups).
  
  
Your main responsibilities will include:
  • Setting up and managing allocated campaigns.
  • Reporting on campaign performance.
  • Purchasing media via the open/private marketplace, using DBM or TradeDesk.
  • Trafficking creatives via an adserver (DCM).
  • Monitoring performance on a daily basis, whilst optimising campaigns accordingly.
  
  
 Desirable skills:
  • Experience in a programmatic or digital ad operations role (6-12 months).
  • Familiar with programmatic DSPs (DBM, TradeDesk, etc).
  • Intermediate-level Excel skills for more complicated reporting.
  • Sound technical skills, as well as being strategically minded.
  • Familiar with 3rd party ad servers (DCM preferable).
  • Good understanding of display advertising.
  • Strong organizational skills – being able to manage expectations and deadlines.
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Tom Smelt
Director, UK, Channel Islands and Isle of Man
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