Estonian and Danish Content Manager

Hilda Rudbo
Job Ref
  • A confident team leader with proven experience in managing Content teams
  • Native Estonian or Danish
  • Understanding of SEO rules and best practices
Responsibilities and Duties
  • Drives the content strategy and dissemination of content for his/her portfolio of Casino sites across multiple channels
  • Manages a multinational content writers team and provides editorial, creative, and technical support to his/her team members
  • Oversees all content creation activities for owned websites including freelancers or external agencies
  • Acts as the main stakeholder for all content activities related to his/her brands to ensure quality, clarity, and consistency throughout
  • Develops and maintains an editorial calendar aligned with department goals and ensures the deadlines are met
  • Assists with identifying new content opportunities for their brands, exploring ways to repurpose existing content throughout the site to maintain a high level of customer engagement
  • Adopts a data-driven approach to content publishing and constantly tracks the performance of content using the relevant tools
  • Collaborates with Product, Video, and Design teams and takes ownership of brand content, style, and tone of voice
  • Ensures published content follows the overall SEO strategy, market specifics, and best practices
  • Stays up-to-date with developments in the industry and generates new ideas to drive traffic 
  • A confident team leader with proven experience in managing Content teams
  • Experience in content writing and knowledge of the Casino industry, both online and/or land-based 
  • Extensive know-how around key online casino terms and features
  • Understanding of SEO rules and best practices 
  • Knowledge of Casino Affiliation 
  • Flexible and rapidly adaptable to new situations
  • Organized, self-motivated and result-oriented 
  • Good organizational and time-management skills
  • Native-level Danish or Estonian
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Hilda Rudbo
Senior Consultant
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