Retention Manager
Location
Malta
Salary
€60,000
Contact
Hilda Rudbo
Job Ref
1381758
- Exceptional project management and communication skills
- Leadership and team management experience
- Previous experience working with CRM for an iGaming operators
- Inspiring and leading your own dedicated team of CRM Managers spanning several markets and brands, to deliver to players the World’s Greatest iGaming Experience.
- Continuously optimize local retention strategies and tactical implementations.
- Leading and coordinating the planning and execution cycle for all of your team’s retention activities.
- Ensure effective communication within the Retention Marketing team and across the organisation.
- Leverage automation to deliver relevant and engaging content and campaigns throughout the player lifecycle.
- Leverage personalisation through data and tools to improve our player experience.
- Be the owner of all customer touchpoints: Adhoc, Journeys & Automation, Onsite Campaigns.
- Continuously analyze, optimize and report on retention activities performance with your direct team, and key internal stakeholders.
- Deliver cost effective campaigns by taking ownership of the bonus cost and its continuous optimization.
- Increase the in-house knowledge of players by gathering customer feedback through surveys and by planning and executing regular AB tests; ultimately implementing said winners in your markets.
- Monitor and react to markets’ performances, to always strive towards reaching targets in-line with budgets.
- Proactively nurture cross-team collaboration within the Retention Teams for alignment, as well as for leveling up skill sets through knowledge-sharing.
Our perfect Candidate has:
- Exceptional project management and excellent communication skills
- Strong attitude for carrying out analysis and executing work based on data-based insights
- Proactive, well-organized, analytical mindset
- You have a genuine interest in our product
- Having the ability to grasp abstract concepts, ideas and possibilities
- Fluent in English
