Senior Paid Media Manager

• Fully remote
• Manage and mentor media buyers and ad operations team members
• Experience running paid media campaigns within iGaming industry required

Lead the paid media team across iGaming, casino, and betting brands. Oversee campaign execution, reporting, and operational processes. This role is hands-on when required, client-facing, and responsible for driving consistency, efficiency, and performance across all accounts.

Key Responsibilities:

• Manage and mentor media buyers and ad operations team members
• Oversee campaign setup, pacing, quality assurance, and ongoing optimisation across channels
• Establish and enforce processes, naming conventions, and reporting standards
• Collaborate with the Creative team on ad testing, performance feedback, and iteration
• Present campaign results to clients, gather feedback, and recommend next steps
• Manage agency-side advertising operations, including:
  • Account setup and management, asset organisation, billing, and access permissions
  • Resolving policy issues, unlocking credit limits, and managing account restrictions
• Build and maintain strong relationships with advertising partners, negotiate commercial terms, gain early access to new features, and stay ahead of industry trends
• Work closely with senior strategy stakeholders to align budgets, scaling plans, and growth priorities
• Ensure efficient resource allocation and workload management across teams and clients

Requirements:

• Proven experience running paid media campaigns within iGaming, casino, or betting
• Several years of experience in paid media across multiple digital channels
• Excellent English communication skills
• Previous agency or multi-brand experience preferred
• Highly organised, process-oriented, and analytical mindset
• Confident presenting performance data, troubleshooting issues, and making quick, informed decisions
• Bonus: experience with reporting tools, automation, or workflow management systems